Electronic Marketing and Social Media Seminar Series for Small Businesses
Hosted by LCU

Learn about how you can use email marketing, online marketing and social media to build awareness, develop leads and generate sales for your business. This free seminar will be presented by Suzan Czajkowski, professional Communications and Online Marketing Coach with TheCommCoach.com. Each session will be held in both Leominster and Worcester. Sign up for all or just the topic(s) you want. Register below, seating is limited. For more information contact marketing@leominstercu.com

The Power of Email Marketing: Strategies & Best Practices

Connect with your clients in the one place they go every day… their inbox!

Tuesday, January 19, 2016 8:00 – 10:00 am Leominster Register
Wednesday, January 20, 2016 5:30 – 7:30 pm Worcester Register

Email is more important than ever – to you and your business or nonprofit, and also to those you serve as your customers or donors. During this seminar we will discuss simple best practices for the small business or nonprofit seeking to make their email newsletters more effective. Attendees of this presentation will learn:

  • What makes email so powerful
  • Strategies for encouraging recipients to open and read your message
  • What to write about and ways to generate content
  • How to incorporate images
  • How to connect email and social media… and why they work best together

Email doesn’t work if you don’t have anyone to send it to! We’ll close out this seminar with 15 Simple Strategies to Build Your Contact List!


About the Presenter

Suzan Czajkowski, M.A., PCC, is a Communication and Online Marketing Coach and a Master Certified Authorized Local Expert for Constant Contact. She works closely with small business owners and nonprofits to help them develop their own marketing strategy. Using Suzan’s marketing approach, her clients integrate their online presence so that all of their tools work together efficiently & effectively, generating more results from less work. Suzan started her business –TheCommCoach – 6 years ago. She has worked in a variety of different industries including fitness, technology, academics, and the military. She has both a B.A. and an M.A. in Communication and is a Certified Leadership Coach through Georgetown University. Suzan is PCC certified by the International Coach Federation (ICF), and was awarded Business Coach of the Year by ICF’s local New England chapter in 2013.